505 Southwestern® announced its ongoing partnership with Alterra Mountain Company’s Steamboat Ski Resort that will give guests more options for enjoying delicious local food while on the mountain. For the third year running, 505 Southwestern® green chile and salsas will be adding bold flavor to more than a dozen food destinations across Steamboat Ski Resort. Back by popular demand, there will also be convenient “grab-and-ski” options, including the famous Taco Beast featuring 505 Southwestern®.
“505 Southwestern® has always been known for its premium green chile, sauces, and salsas, and Steamboat’s guests from near and far are in for a treat when they visit Steamboat this year,” said Ryan Blanchard, Director of Brand partnerships at Alterra Mountain Company. “This partnership is a perfect pairing of two iconic local brands.”
In addition to 505 Southwestern® products being integrated into restaurant menus across the resort, the Steamboat Taco Beast, a snow-cat-turned-food-truck, will feature 505SW™ atop its trail tacos, offering a convenient and quick option. The Taco Beast announces its location daily via social media, much like food truck counterparts down on the streets of major cities, and often sells out of the popular tacos at lunch.
“From our passionate customers here in Colorado to the guests that come from all over the world to visit Steamboat, people everywhere are falling in love with 505SW™ green chile as their favorite new condiment,” said Ted Gardner, President of 505 Southwestern®. “Our products are an ideal fit with food offerings at ski resorts, and we especially love how Steamboat’s innovative Taco Beast will feature 505SW™ on its tacos and burritos.”
Three of 505 Southwestern’s® most popular products will be featured throughout the resort including Salsa Verde, Restaurant Style Salsa, and the flagship Flame Roasted Hatch Green Chile. The products will be available at the following locations:
- Four Points Lodge
- Gnarly Charly’s Pizza
- Hot Mess
- Go Joe’s Express
- Timber & Torch
- Steamboat Grand
- Taco Beast
Made in New Mexico, 505 Southwestern® sauces and salsas are all made with its famous flame roasted green chile. The brand is one the fastest growing in its category and is sold in all 50 U.S. states. The brand has partnered with the Denver Broncos, the Jacksonville Jaguars, the Arizona Diamondbacks, and the Colorado Rockies, as well as Alterra Mountain Resorts to provide its unique green chile products to stadiums and venues across the country.
About Alterra Mountain Company
Alterra Mountain Company is a family of 14 iconic year-round destinations, including the world’s largest heli-ski operation, offering the Ikon Pass, the new standard in season passes. The company owns and operates a range of recreation, hospitality, real estate development, food and beverage, retail and service businesses. Headquartered in Denver, Colorado, with destinations across the continent, Alterra Mountain Company is rooted in the spirit of the mountains and united by a passion for outdoor adventure. Alterra Mountain Company’s family of diverse playgrounds spans six U.S. states and three Canadian provinces: Steamboat and Winter Park Resort in Colorado; Squaw Valley Alpine Meadows, Mammoth Mountain, June Mountain and Big Bear Mountain Resort in California; Stratton in Vermont; Snowshoe in West Virginia; Tremblant in Quebec, Blue Mountain in Ontario; Crystal Mountain in Washington; Deer Valley Resort and Solitude Mountain Resort in Utah; and CMH Heli-Skiing & Summer Adventures in British Columbia. Also included in the portfolio is Alpine Aerotech, a worldwide helicopter support and maintenance service center in British Columbia, Canada. Alterra Mountain Company honors each destination’s unique character and authenticity and celebrates the legendary adventures and enduring memories they bring to everyone. For more information, please visit www.alterramtnco.com.
About 505 Southwestern®
505 Southwestern®, together with its family of brands and affiliates, is one of the leading premium green chile-based products companies in the country. The brand’s core lineup of shelf stable, premium New Mexico salsas, sauces, and flame roasted green chile is the fastest growing of its kind in the USA and is currently sold from London to Los Angeles. The brand’s portfolio also includes queso as well as frozen stews and diced green chile. 505 Southwestern® has a commitment to giving back and formed the 505 Southwestern®-New Mexico True Scholars program in conjunction with the State of New Mexico to support a future generation of farmers through its scholarship program. The company is based near Denver with its manufacturing headquarters in New Mexico.
Source - Denver Post YourHub